What's a Virtual Swag Bag?
A digital swag bag is IWIL’s curated collection of downloadable and interactive items that attendees receive before, during, and/or after a virtual event. These items are educational, promotional, and sponsored by partners and vendors.
What’s Included in IWIL’s Digital Swag Bag
Educational & Professional Resources
- E-books and white papers on legal well-being.
- Discount codes.
- Access to exclusive webinars or workshops.
Wellness & Lifestyle Items
- Classes such as guided meditation or yoga videos.
- Free trials for wellness apps (e.g., Calm, Headspace).
- Nutrition guides or fitness plans.
Promotional & Sponsored Content
- Branded merchandise coupons (e.g., mugs, journals).
- Sponsor brochures or service discounts.
- Interactive quizzes or games with sponsor branding.
Community & Engagement Tools
- Invitations to private LinkedIn group.
- Digital gratitude wall and message board.
- Virtual scavenger hunt or challenge with prizes.
How Will Members Get Their Swag Bag?
Members have several different ways of receiving the digital swag bag.
1
Webpage on IWIL website.
A dedicated webpage on the IWIL website will host the digital swag bag. It will include:
- PDFs
- Videos
- Promo Codes
- Brand visibility in a curated, high-value context.
- Direct engagement with attendees.
- Analytics on downloads or clicks.
- Opportunity to offer exclusive content or discounts.
- Promotion to IWIL's database of 7,000 plus members & subscribers.
2
Email Campaign
A personalized email will be sent with a link to the Swag Bag, organized by category or sponsor.
3
Event Platform Integration
On our Zoom Webinar platform, there will be a dedicated “Swag Bag” section attendees can access during the event.